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Recruitment Marketing — Social Recruiting

Turn social media into a recruiting channel.

Build My Social Recruiting StrategySee how it works →

“We filled a hard-to-staff warehouse role in two weeks with a Facebook campaign — candidates we never would have reached on Indeed. Social recruiting changed our playbook.”

Recruiting Manager

Light Industrial Staffing Firm

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What's included in Social Recruiting

Passive candidates aren't on job boards. They're on social. Reach them where they're already spending time—and build awareness for your jobs and staffing brand.

Every Social Recruiting program includes:

  • Social recruiting strategy built around your hiring needs

    Included

  • Targeted social advertising

    Included

  • Creative developed for social channels

    Included

  • Job and employment brand promotion

    Included

  • Audience targeting based on recruiting goals

    Included

  • Campaign management and optimization

    Included

  • Performance tracking and reporting

    Included

  • Ongoing strategic guidance

    Included
  • Staffing marketing scene

Social recruiting does more than promote open jobs. It puts your staffing brand in front of candidates before they're actively searching—and gives them a reason to remember you.

Is Social Recruiting the right fit?

Ideal when you need to reach passive talent or fill roles job boards alone can't solve.

Social Recruiting is a great fit if:

  • You rely heavily on job boards to generate applicants
  • You post jobs on social but get no engagement or applications
  • You need to build a talent pipeline beyond active job seekers
  • Your competitors are visible on social and you're not
  • Your team doesn't have the time or expertise to manage recruiting campaigns on social media

How Social Recruiting works

Start with the candidates you need to reach. Then build, manage and refine campaigns designed to get your staffing firm in front of them.

Step 1

Define Your Audience

Identify your recruiting priorities, target candidates and the opportunities or messages you need to promote.

Step 2

Create Your Campaigns

Develop the targeting, messaging and creative needed to reach candidates through social media.

Step 3

Put Your Brand in Front of Candidates

Launch campaigns designed to build awareness, promote opportunities and drive candidate engagement.

Step 4

Improve What's Working

Track campaign performance and refine targeting, creative and spend based on the results.

Swipe to see each step